What comms are going out in Dec and Jan?
General
What’s a reasonable cadence?
- Monthly Email?
- Where do comms fit into our specific client outreach strategy?
Dec
- Refresh of Portal: Feature Flag Removal
- Portal Product Tour Call Out
- This will be called out in Refresh of Portal Email
- Should have it’s own communication
- Year End Communication: Thank you for 2022
- Year in Review: share some of our wins
- CTA: book a meeting to see what is coming… to be an alpha userq
- Holiday Wishes
- Here’s what’s coming in 2023
- Here’s how to engage with us
- Can we include a book a meeting AND/OR make a referral
Jan
- How to use client portal / self serve email.
- Atusa selected a specific batch of clients.
- Billing Page Refresh Highlight
- This will be called out in refresh of portal
- Should have it’s own communication
Recurring
- General Invisible Newsletter
- include links to podcasts
- case study highlight
- use case or cases highlight…
- make it easy to share Invisible to internal stakeholders or external stakeholders
- Self-serve templates (but specific batches)
- Best Practices with Invisible / How to be successful
- How to Delegate Effectively^ similar
- Success Stories… how did we solve problems
- Have your business goals changed (Quarterly Review)
- Review and Referral